African Fine Dining Hospitality in Atlanta

Guest Acquisition Strategy
Marketing Strategy
Digital Advertising
Analytics
Photography

African Fine Dining

African Fine Dining Hospitality in Atlanta
Verdure partnered with restauWant to amplify its visionturning bold, plant-forward cuisine into a movement supported by integrated marketing, authentic storytelling, and digital precision

Client

Verdure Kitchen & Cocktails

Released

September 30, 2024
Sep 30, 2024

Timeframe

Ongoing

Project Type

Guest Acquisition Strategy

Technology

Tock Google & Meta Ads Google Analytics 4 Custom Development
African Fine Dining

Overview

restauWant worked closely with Verdure to bring this vision to life, building an integrated marketing program that connected paid media, personalized guest communications, and data-driven decision making. Every campaign and message was designed to reflect Verdure’s elegance and authenticity while driving measurable growth.
Verdure set out to define a new standard for African fine dining—where culinary artistry, cultural heritage, and hospitality meet in a setting designed to inspire connection and conversation. In a market filled with choices, Verdure needed a strategy that would not only attract attention, but convert curiosity into reservations and lasting loyalty.
African Fine Dining

The Challenge

Verdure faced the challenge of introducing a fine dining experience rooted in African tradition to an audience unfamiliar with its unique offering. Building visibility, interest, and trust was essential to filling seats and creating buzz.
The restaurant also needed to ensure that its digital presence matched the refinement and hospitality of its in-house experience, with marketing efforts that worked together to deliver a cohesive, guest-centered journey.
African Fine Dining

The Solution

restauWant launched a targeted paid media strategy designed to reach high-intent diners and cultural explorers, using precise audience targeting and compelling creative to drive reservations. Our custom backend system provided real-time insights that allowed us to refine campaigns continuously, ensuring that every dollar invested delivered maximum impact.

Tock Google & Meta Ads Google Analytics 4 Custom Development

Alongside paid media, we developed and managed personalized email campaigns that deepened guest relationships, offering thoughtful invitations to return and sharing Verdure’s story beyond the dining room. This combination of technology, strategy, and hospitality transformed digital touchpoints into natural extensions of Verdure’s presence at the table.

African Fine Dining

African Fine Dining

Performance Results

The partnership helped Verdure build awareness, fill seats, and position itself as a leader in African fine dining. Paid media and email drove consistent growth in reservations, while the custom analytics backend enabled smarter, more responsive marketing decisions at every stage.
Reservations Growth
Reservations Growth

In 6 Months

2%+
2%+
2%+
Events Revenue
Events Revenue

Increase in First 6 Months

6%+
6%+
6%+
Organic Engagement
Organic Engagement

Via Updated Photo

7%+
7%+
7%+

The integrated approach delivered measurable results and laid the foundation for sustained success, with every digital interaction reflecting the warmth, elegance, and authenticity that define Verdures guest experience.

African Fine Dining

Final thoughts

restauWant helped Verdure transform its marketing into a seamless extension of its hospitality, turning every guest touchpoint into an opportunity to connect, engage, and inspire return visits.

African Fine Dining

Credits

Credits

Stephanie Olson
Timothy Tamas
Gareth Paget
Andrew Spanjer
Campaign Director
Performance Marketing
Creative Director
Videography Director

African Fine Dining

Credits

Stephanie Olson
Timothy Tamas
Gareth Paget
Andrew Spanjer
Campaign Director
Performance Marketing
Creative Director
Videography Director
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We transform
hospitality brands.

Your success is next.

Discover what's possible now by booking a one-on-one consultation with our Campaign Director.

Meet the partners who are part of our success story
Team working in an office watching at a presentation

We transform
hospitality brands.

Your success is next.

Discover what's possible now by booking a one-on-one consultation with our Campaign Director.

Meet the partners who are part of our success story
Team working in an office watching at a presentation

We transform
hospitality brands.

Your success is next.

Discover what's possible now by booking a one-on-one consultation with our Campaign Director.

Meet the partners who are part of our success story
Team working in an office watching at a presentation