Building a Brand Through Integrated Hospitality Marketing
Integrated Hospitality Marketing & Experiential Activation
Digital Advertising
Analytics
Paid Media
Marketing Strategy
Elevated Tapas & Cocktails
Building a Brand Through Integrated Hospitality Marketing
Mistora set out to be more than a restaurant—it aimed to create a destination where flavor, music, and culture come together. restauWant helped turn that vision into reality, building a digital and experiential presence that invites guests to gather, connect, and return.
Client
Mistora
Released
Timeframe
Ongoing
Project Type
Integrated Hospitality Marketing & Experiential Activation
Technology
OpenTable Wordpress Google Analytics 4 Meta Ads
Elevated Tapas & Cocktails
Overview
restauWant partnered with Mistora to bring this vision to life across digital and real-world channels. Through integrated paid media, experiential activations like Influenced by Martell, and personalized guest communications, we helped transform Mistora’s brand from a new concept into a recognized, beloved gathering place. Our strategy ensured that every ad, every event, and every message became an invitation—turning first-time diners into loyal advocates.
Mistora opened with a bold vision: to be more than a dining destination, but a vibrant space where cuisine, music, and culture blend into one seamless experience. In a competitive dining scene, Mistora needed more than great food—it needed to stand out, spark conversation, and build a loyal guest community that felt connected to the brand at every touchpoint.
Elevated Tapas & Cocktails
The Challenge
Mistora entered a dining landscape filled with bold concepts and established favorites, where standing out meant more than great food—it meant creating an experience guests wanted to seek out, share, and return to. The challenge was to position Mistora not just as a new restaurant, but as a cultural and culinary destination that could capture attention and loyalty in a highly competitive market.
At the same time, Mistora needed to ensure that its energy—rooted in globally-inspired tapas, music, and community—translated authentically beyond the walls of the restaurant. Every campaign, event, and digital interaction had to reflect that vibrancy and warmth, turning technology and marketing into natural extensions of the guest experience rather than disconnected promotions.
Elevated Tapas & Cocktails
The Solution
restauWant designed an integrated marketing approach that combined digital precision with real-world connection to bring Mistora’s vision to life. Our paid media campaigns on Google and Meta targeted high-intent local audiences, turning ads into digital invitations that highlighted Mistora’s bold cuisine and vibrant atmosphere. Each creative was crafted to reflect Mistora’s energy—ensuring the first impression felt as dynamic as the restaurant itself. To visually anchor the brand, we curated photography and content that showcased not just dishes, but the full spirit of Mistora: the music, the movement, the moments of gathering that defined the guest experience.
OpenTable Wordpress Google Analytics 4 Meta Ads
To deepen guest connection, we orchestrated experiential activations that elevated Mistora’s cultural presence—most notably Influenced by Martell, an exclusive event that blended cuisine, cocktail artistry, and live entertainment into a seamless guest experience. We complemented this with personalized email and SMS campaigns, extending invitations to events, sharing behind-the-scenes stories, and nurturing loyalty through intentional, data-informed communication. Behind the scenes, analytics and CRM integrations ensured every campaign was tuned to real guest behavior—supporting smarter decisions and sustained growth.
Elevated Tapas & Cocktails
Elevated Tapas & Cocktails
Performance Results
restauWant’s integrated strategy helped Mistora establish itself as a destination for dining, culture, and connection. Our paid media campaigns drove steady reservation growth month-over-month, filling tables with high-intent guests and generating buzz across digital channels. Mistora’s brand visibility grew significantly, with authentic, vibrant imagery and content that resonated with diners online and offline. The Influenced by Martell activation became a signature moment—attracting both loyal guests and new audiences, generating organic social engagement, and elevating Mistora’s prestige in the local dining scene.
Increase in 3 Months
From Initial Event Activation
With Strategic Photo & Video
Beyond individual campaigns, Mistora strengthened its reputation as a go-to destination for elevated dining experiences.Digital and experiential touchpoints worked in harmony—building a community of guests who felt connected to the brand’s energy long before they walked through the door, and who returned again and again.
